{"id":10277,"date":"2025-11-03T13:49:00","date_gmt":"2025-11-03T12:49:00","guid":{"rendered":"https:\/\/www.hochschulwerbung.de\/media\/off-campus\/"},"modified":"2026-02-24T12:51:28","modified_gmt":"2026-02-24T11:51:28","slug":"off-campus","status":"publish","type":"page","link":"https:\/\/www.hochschulwerbung.de\/en\/media\/off-campus\/","title":{"rendered":"Off Campus"},"content":{"rendered":"
\n
\n
\"\"<\/figure>\n<\/div>\n\n\n\n
\n

Target students off-campus.<\/h1>\n<\/div>\n<\/div><\/div>
<\/div>
\n
\n

Higher education marketing off-campus.<\/h2>\n<\/div>\n\n\n\n
\n

<\/p>\n<\/div>\n\n\n\n

\n
<\/div>\n\n\n\n

Students are best reached at the university; that’s obvious. But even off campus, in student dining facilities, on the way to the university, or while exercising at the gym and at the swimming pool, companies can reach the university’s young talents. <\/p>\n<\/div>\n<\/div><\/div>

\n
\n
\n
\n


Omnichannel Marketing<\/h2>\n\n\n\n

The core OOH communication at universities can be expanded in a targeted way by incorporating additional, programmatically bookable touchpoints. Thus the message reaches the target audience exactly where they are active – automated, scalable and performance-oriented. <\/p>\n\n\n\n

After defining the OOH core campaign, we identify the appropriate digital channels and touchpoints for programmatically controlled deployment.<\/p>\n<\/div>\n\n\n\n

\n
\"\"<\/figure>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>
<\/div>
<\/div>

Selected advertising opportunities outside the university in focus.<\/h2>
<\/div>
\n
\n

Transport advertising:
For advertising presence around the clock<\/strong><\/h3>\n\n\n\n

Students get around a lot in the city and travel many routes by public transport to get to lectures or to the cafeteria. With outdoor advertising on buses and trains, companies are already making a first bold statement on the way to campus! <\/p>\n\n\n\n

<\/div>\n\n\n\n

Your benefits:<\/strong><\/p>\n\n\n\n