Voluntary Sustainability Report

Voluntary audit of the VSME report!

The certification of our sustainability report is another step toward greater transparency and sustainable corporate governance.

The VSME audit seal is proof of our commitment to sustainability in higher education marketing

Sustainability is increasingly becoming a key quality characteristic in the communications and media industry. More and more players are recognizing that acting responsibly not only meets societal expectations but is also a decisive factor in credibility and long-term stability. As a marketer targeting specific audiences, we too embrace this responsibility and firmly embed sustainable principles in our strategic direction.

Our approach is not based on individual measures, but on a clearly structured overall concept that takes ecological, social and business factors equally into account. We have refined internal processes, reviewed structures and derived specific measures that go beyond mere voluntary commitments. This path is leading us step by step toward a more transparent, responsible and resilient corporate profile.

An important milestone on this path is the first official audit of our VSMW report in accordance with the VSME standard. It not only confirms that we take our commitment to sustainability seriously, but also provides a recognized framework for measuring the quality of our progress and making it visible to our partners. The audit provides valuable input for our ongoing development and at the same time strengthens trust in our work—on campus, in the market and within our own organization.


Find out more about the audit of our VSME report.

Our sustainability efforts focus on:

  • Responsible corporate governance
    For us, responsible corporate governance means consistently aligning decisions with long-term impacts—not just short-term successes. We regularly assess how strategic steps affect the environment, society and internal structures, and adapt processes accordingly. This creates a corporate culture that provides stability while actively promoting change.
  • Sustainability-oriented processes
    As part of the VSME audit, our internal processes were analyzed in detail and further developed to ensure that ecological and social criteria are consistently taken into account. This applies both to the resource-efficient use of materials and to the selection of our partners and service providers. The goal is a working environment where sustainable decisions are not an additional burden, but an integrated standard.
  • Transparent decision-making structures
    Transparency is a key component of good corporate governance—which is why we clearly document decision-making processes and make them understandable to teams and external stakeholders alike. This makes it clear which criteria play a role in evaluating projects and how priorities are set. This strengthens trust, improves collaboration and provides direction for future developments.
  • Social impacts and working conditions
    A particular focus is on how our work affects people inside and outside the company. We promote fair working conditions and opportunities for professional development, and ensure that teams can actively contribute. At the same time, we regularly assess how our projects can help foster social inclusion and a fair distribution of opportunities.
Photo of Ioannis Voudouris

Ioannis Voudouris, �
Managing Director
Deutsche Hochschulwerbung


Photo of Manuel Ott

Manuel Ott, �
Senior Venture Architect, Innovation at
uptodate sustainable solutions GmbH

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